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Introduction

Do you have the commitment, talent, passion and ambition to join this programme? We seek candidates who will be able to make a unique contribution to the classroom learning experience and fully participate in the mix of ideas, experiences, and cultures.

A typical student at our full-time programme is a world citizen. You are committed into moving to the Netherlands for one year and leave your job (temporarily), or perhaps you have just completed your bachelor’s in the Netherlands in International Business or Communication. You have been working at an international company or in a global industry, or perhaps you already call yourself a communication specialist. Your professional language is English. Your minimum level of education is at bachelor’s. You have at least two years of working experience, preferably in marketing & communications, as a press officer, editor or in a managerial role, and you are interested in the topics presented throughout this course such as Crisis Communication or Intercultural Communication. You are ready to develop your professional competencies to a more senior level. You want to get more out of yourself, your job and your organization. This master with an international business perspective will give you all the tools you need in order to succeed.

Reasons for choosing this master programme

  • You want to develop a managerial mindset and work in the field of communication; 

  • You will experience the unique skill of cross-cultural communication in practice; 

  • You want to broaden your views on new trends and methods of communication; 

  • You can achieve an accredited master of arts (MA) within one year. 

Your investment

The startdate of this course is September 2025. 

In timeIn money
Lectures per week: 15 hours   Payment in one go: € 22.995
Self-study per week: 20-25 hours  Payment in terms: € 23.495
Study load per week: 35-40 hours  Books: € 550 - € 750  
Period of total study: 11 months  

At The Hague University of Applied Sciences Pro (THUAS Pro) we focus on offering you quality education with personal attention in a blended setting. Our education is offered in a mix of online and on-campus lectures and gatherings. For more information about blended education at THUAS Pro, please check the extra information on this page.  

Nice to know:  

  • A scholarship may be applicable. Find more information about scholarships.  
  • Dutch students are exempt from VAT (btw).  
  • Your employer can fully offset training costs against gross results and label them as operating expenses.   
  • In some cases, it is possible to have a loan from the Dutch government. Please visit the website of the Dienst Uitvoerend Onderwijs for a LiveLongLearningCredit. 

Admission requirements

For more information or to apply directly?

Check the registration conditions or apply directly:

  1. Register your enrolment in Osiris, our enrolment system.
  2. Upload digital copies of your CV, relevant diplomas and list of grades. You will hear within a week whether you meet the admission requirements.
  3. Optional: intake interview. Do you not have a relevant educational entry level but you do have a higher professional education work and thinking level? During an intake interview, the programme manager will assess whether you are sufficiently qualified for the degree programme in question.
  4. If your employer funds the degree programme, we will ask you for a completed employer's statement. You can print out and upload this PDF. You will receive confirmation by e-mail that you have been admitted to the degree programme. Invoicing will follow after the start, but the employer’s statement must be in before the start of degree programme. You can upload a blank sheet if you don't manage to get the employer's statement signed immediately. 

How to apply

Everything about admission

These are the requirements for the full-time English-taught masters: 

  • Bachelor degree  

  • Final transcript 

  • English level test score (IELTS minimum score of 6.0 on every sub score and an overall minimum score of 6.0; or equivalent test) 

  • 2 years relevant professional work experience in a field related to communications. Alternatively, you have two years of professional experience in other areas and wish to make a career change. In that case, please inform us, in your Motivation Statement, why you would like to enter the field of international communication management.

  • Mandatory intake interview 

  • Motivation Statement 

  • Recommendation letter 

  • Resumé / Curriculum Vitae 

English language requirements

As our international Master programmes are taught entirely in English, candidates must demonstrate a good command of the English language, both spoken and written. You can view the English language requirements in this document.  
 
Contact the admissions office ([email protected]) for more information. 

Apply for this study

Programme content

What will you do this year?

Quarter 1
Quarter 2
Quarter 3
Quarter 4

 Upon completion

When you have successfully completed this master: 

  • You receive the certificate of Master International Communication Management; you are allowed to use the accredited title Master of Arts;  
  • You can play a central role within your organisation when it comes to international communication management; 
  • You are a communication professional and able to give communication advice on strategic and managerial level. 

Practical information

Official details of the programme

This degree programme is registered in Registration of Institutions and Programmes (RIO):

  • Official Dutch name of degree programme: International Communication Management
  • Official international name: International Communication Management
  • Programme code (Isat): 70016
  • Institution code (Brin): 27UM

Both the official Dutch and the official international name of the degree programme (current at the time of your graduation) will be printed on your diploma.

For more information on the accreditation of this degree programme, see the Accreditation Organisation of the Netherlands and Flanders (NVAO) website.

Master International Communication Management

This master offers you a managerial and strategic approach to communication. The communication function in corporate and governmental organisations is becoming more important and more internationally and culturally oriented. So, the communication expert must be better equipped to deal with a more broad, intercultural and often international spectrum of issues and challenges than ever before. The Master International Communication Mantheagement aims to bring you a practical and real-world focus to relevant theory and will make the connection between theory and practise. You will be thoroughly prepared to work in the communication field of your choice or enhance your current role in communications. 

Why should you choose the full-time Master International Communication Management at THUAS Pro?

The Hague is well-known for being the international city of peace and justice. It is the perfect location to experience an international learning environment. THUAS Pro – part of The Hague University of Applied Sciences – emphasises the themes internationalisation and world citizenship. As the master is entirely taught in English from a global perspective, all of your assignments and materials will be presented fitting a future international communication expert. 

We offer an intercultural innovative learning environment with students, lecturers and alumni from every corner of the world in order for you to build a global network during your study. This means that you can share best practices and learn from your peers on a weekly basis. Everybody brings their own culture and work experience to the classroom, as students and lecturers typically vary in terms of occupation and nationality. Our experienced lecturers who all work or do research in the field bring highly relevant and up to date knowledge to the classroom.  

Statistics

Overview of countries of origin (nationality) of our students     

Full time 2017 - 2022 

  

  

Indonesia 

Algeria 

Nigeria 

China 

Bangladesh 

USA 

Turkey 

Colombia 

Czech Republic 

Albania 

Spain 

Thailand 

Tanzania 

Ghana 

Saudi Arabia 

Australia 

Kazachstan 

India 

Egypt 

Vietnam 

Greece 

Armenia 

The Netherlands 

Malesia 

Germany 

Russia 

Yemen 

Italy 

Pakistan 

Taiwan 

Norway 

Ukraine 

Iran 

Afghanistan 

Nepal 

Jordan 

Romania 

 

Student profile - FT last 5 years 

The average age of the MICM full time student over the last 5 years is 29,65. 

Gender  

Male 

28% 

Female 

72% 

 

Number of years of work experience 

Less than 3 years 

21% 

3 to 4 years 

33% 

More than 5 years 

46% 

 

Examples of thesis topics 

  • Enhancing Diversity and Inclusion (D&I) engagement amongst employees of the Ministry of Health in the Netherlands 
  • Sustainable communication by fast-fashion brands on social media 
  • The Role of Instagram on Brand Loyalty for the Beauty Brands 
  • Sustainability in Sport Sponsorship: A look into sustainability practices of professional European football clubs in relation to sport sponsorship  
  • Building Diversity and Inclusion: A case study on THUAS 
  • How internal communications can contribute the corporate sustainability processes in Unilever 
  • Organisational storytelling as a corporate branding tool 
  • The Application of Social Media for Internal Communications and Employee Engagement 

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