Introduction
In this masterclass you will learn to understand and apply different marketing tools and develop the competence to use marketing tools to cater to specific clients. The class will discuss both the traditional and contemporary marketing methods. Additionally, you will gain the knowledge required to
The class will discuss both the traditional and contemporary marketing methods. Additionally, you will gain the knowledge required to make a competitor analysis and to forecast market positions. Finally, this module will equip you with the skills required to create a national or international marketing plan and portfolio.
Marketing is a broad subject. It covers all the activities that bring goods or services from the supplier to the user. It’s a concept, a way of thinking, it’s creative, it’s planning, has to do with data and interpreting data, it’s communication and advertisement, sales, distribution and so much more.
Admission requirements
Everything about admission
These are the requirements for this programme:
- Bachelor degree
- Final transcript
- English level test score (IELTS 6.0 or equivalent)
- 2 years relevant professional work experience
- Mandatory intake interview
- Motivation Statement
- Recommendation letter
- Resumé / Curriculum Vitae
Do you live and work in the Netherlands you can apply for a module. If you do not live in the Netherlands you can only apply for the fulltime master programme.
Application procedure
Please follow the instructions below to register for the module.
- Go to Osiris for Professionals (OvP), our enrolment system.
- If you are not yet registered with The Hague University of Applied Sciences, choose to register. If you are already registered, log in with your account. You will then receive messages via the email address you provided.
- Once logged in, follow the on-screen steps to upload the required documents.
- Next, submit your application.
- After submission, the admission process begins, during which the programme manager will assess whether you are sufficiently qualified for the chosen module.
- a) Payment after admission
Once admitted, you will receive information about payment. To finalise your enrolment, you must follow the instructions on the payment page. You will be given the option to either pay directly or request an invoice. If you choose “Direct payment”, your enrolment is fully completed once payment is made.
b) b) If you prefer to pay via invoice, or if your employer is paying:
• On the payment page, select “Invoice”.
• Under “Who pays”, choose “Myself” or “My employer”.
• If you select “My employer”, enter your employer’s details.
• The invoice will be sent after the start date.
Important: If you choose to have the invoice sent to your employer, you must register at least 3 weeks before the start date, following the steps above.
If you have questions about the course content, possibilities to enrol after the start date, or if you wish to cancel your application, please contact the LLO coordinator: [email protected].
Enrolment as a student at The Hague University of Applied Sciences is subject to certain conditions. Please review the enrolment conditions.
Decisions regarding your qualification for admission
There are no exceptions to the official admission requirements. The Enrolment Office is the only party that can make decisions regarding your qualification for admission based on official regulations. You can’t rely on any other sources of information for your qualification for admission.
Your investment
| Startdate | 17 November 2025 |
| Period | 10 Weeks |
| Place | The Hague University of Applied Sciences Pro (THUAS Pro), location Poseidon |
| Program type | Master Module |
| Time investment | 3 Hours per week |
| Cost* | € 2.595 |
Your investment
Practical information
Everything else you need to know
Help in choosing your study
We’re here to help you make the right choice
Do you want to be sure this programme is the right fit for you? Below you’ll find the different ways we can support you.
- Do you have questions about the content of the programme? Or about your previous education, or whether your current job or work experience is relevant? Feel free to contact the programme directly via the Contact button at the top right of this programme page.
- Do you have questions about admission, tuition fees or how to apply? Get in touch with our Enrolment Centre (CSI).
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