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News

Go to The polluter pays: onwards to a fairer food system

4 June 2025

Research

The polluter pays: onwards to a fairer food system

The research group Data-Driven Marketing of The Hague University of Applied Sciences investigated how True Pricing can contribute to a fairer, more transparent and more sustainable food system in the Netherlands.

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Go to New professor Data Driven Marketing: "Data is the new gold"

5 March 2025

Research

New professor Data Driven Marketing: "Data is the new gold"

On 1 March, Cor Beyers started as professor of Data Driven Marketing. In this new research group, he investigates how businesses can use data for more efficient processes and sustainable growth.

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Go to Launch of Research Project 'Mbo-students in Action for Plant-Based Food'

8 February 2024

Research

Launch of Research Project 'Mbo-students in Action for Plant-Based Food'

At the heart of the project are Mbo students: their perceptions of plant-based food, their consumption of plant-based food, and the solutions they themselves propose to increase the consumption of plant-based food.

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