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Introduction

In this masterclass you will develop practical skills in strategic managerial decision making.

This module takes a holistic perspective on the overall process of strategy analysis and development, and integrating the specialist perspectives of marketing, finance, IT, human resources, and operations. The student will learn, in a highly interactive way, to understand process and context such as trends in innovation and sustainability that influence strategic positioning and development of a company. They will develop a thorough understanding of the underpinning concepts based on academic frameworks and business research cases. They will practice these insights and develop managerial skills by application on classical strategy dilemmas in case studies and material based on current international business developments.

Admission requirements

Your investment

Startdate1 september 2025
Duration10 Weeks
Lectures3 hours per week
Time investment3 hours per week and 2 hours per week for group work
Cost*€ 2.595

 

Module content

What will you be doing?

Topics

Practical information

What else do you need to know?

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